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The Year Ahead has ended
Wednesday, November 8 • 1:30pm - 1:55pm
Remaking a Household Name for a New Generation: In Conversation With Mindy Grossman
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When Mindy Grossman became CEO of Weight Watchers earlier this year, she brought years of consumer and retail experience, with the vision to make and keep the brand relevant today and for years to come, focusing more on wellness and livability and less on diets and deprivation. In an in-depth discussion, she'll tell us why a combination of technology, authenticity, experience and community resonated with clients and what lessons other consumer companies can learn from that. Plus, she'll share her thoughts on how brands can compete in an Amazon-dominated world, and much more. 


Moderators
avatar for Carol Massar

Carol Massar

Co-Anchor, Bloomberg
Massar is the co-anchor of "Bloomberg Markets" on Bloomberg Radio, weekdays from 2-5pm ET. Massar also provides in-depth coverage and analysis of major economic, business, social and cultural trends on Bloomberg Television and across other media platforms. | | An award-winning... Read More →

Speakers
avatar for Mindy Grossman

Mindy Grossman

President and CEO, Director, Weight Watchers International
Grossman has served as a director and President and CEO of Weight Watchers since July 2017. Grossman has more than 38 years of experience in building and transforming consumer brands.Before joining Weight Watchers, she served as Chief Executive Officer of HSN, Inc. and was a member... Read More →


Wednesday November 8, 2017 1:30pm - 1:55pm
TBA